2020 Pennsylvania Ave. NW Ste. 157 Washington, D.C. 20006
L.A.P.R. Group – A PR & Marketing Firm
  • Home
  • About
  • Services
  • Team
  • Clients
  • Portfolio
  • News & Blog
  • Contact
  • Home
  • About
  • Services
  • Team
  • Clients
  • Portfolio
  • News & Blog
  • Contact

Email Marketing Is Alive and Well (Day 7

Home » Tips » Email Marketing Is Alive and Well (Day 7
Email Marketing Is Alive and Well (Day 7
  • csb
  • August, 2015
  • Tips, Uncategorized
  • No Comments
  • Share It

I’ve heard many times over the past several months that Email Marketing is dead and done – and I want to debunk this rumor right now.  Email marketing is alive and well, if done well, it can likely exponentially boost your sales.

  • Lead generation: When potential customers go to your website, even if they don’t make a purchase or sign up for your seminar, they may just sign up for your email list. Your email campaign containing links to your latest offerings, and an engaging subject line could be just the reminder your potential customer needed to go back to your site and revisit that purchase.
  • Customer loyalty: Prior customers can become repeat customers if you include them in your marketing campaign. Don’t be afraid to reconnect with them to say thank you for their purchase or solicit feedback.  They have purchased your product or service so they are already somewhat invested.  Help facilitate customer loyalty by showing them that you care enough to reach out to them.
  • Email is shareable: Email is marketing content that can be forwarded to others.   A great example of a company that utilizes this is Living Social.  Their email marketing campaign is thriving and is filled with ways to share deals and content.  Your next campaign could follow suit.
Previous Next

Related Posts

Tips for Building a Successful Marketing Team (Day 1)

Tips for Building a Successful Marketing Team (Day 1)

How to Be A Successful Entrepreneur (Day 1)

How to Be A Successful Entrepreneur (Day 1)

How to Put Together a Media Kit in 5 Steps (Day 2)

How to Put Together a Media Kit in 5 Steps (Day 2)

Make Your Social Media Personality Stand Out In 3 Simple Steps (Day 3)

Make Your Social Media Personality Stand Out In 3 Simple Steps (Day 3)

Top 5 Public Relations Mistakes (Day 4)

Top 5 Public Relations Mistakes (Day 4)

Ahead of the Crowd (Source) (Day 5)

Ahead of the Crowd (Source) (Day 5)

Top Tips for A Successful Viral Marketing Campaign (Day 6)

Top Tips for A Successful Viral Marketing Campaign (Day 6)

Top Tips to Increase Your Fanbase (Day 8)

Top Tips to Increase Your Fanbase (Day 8)

How to Write A Killer Artist Bio (Day 9)

How to Write A Killer Artist Bio (Day 9)

5 Marketing Tips for Musicians and Artists (Day 10)

5 Marketing Tips for Musicians and Artists (Day 10)

What Your Marketing Agency Should Be Doing… (Day 12)

What Your Marketing Agency Should Be Doing… (Day 12)

What Your Publicist Should Do….(Day 11)

What Your Publicist Should Do….(Day 11)

Blogging: A Key Public Relations Tool (Day 13)

Blogging: A Key Public Relations Tool (Day 13)

Improving the Pitch: Tips for Pitching PR Stories (Day 14)

Improving the Pitch: Tips for Pitching PR Stories (Day 14)

So Your Brand’s in Trouble – Public Relations Can Help (Day 15)

So Your Brand’s in Trouble – Public Relations Can Help (Day 15)

From Who to Hit: Essential Public Relations for Musicians (Day 16)

From Who to Hit: Essential Public Relations for Musicians (Day 16)

Lights!  Camera! Action!  Simple tips for Vlogging for Digital Public Relations (Day 17)

Lights! Camera! Action! Simple tips for Vlogging for Digital Public Relations (Day 17)

Mobile is a Must (Day 18)

Mobile is a Must (Day 18)

The Basics of Search Engine Optimization (SEO) (Day 19)

The Basics of Search Engine Optimization (SEO) (Day 19)

So You Want to Work in Public Relations (Day 20)

So You Want to Work in Public Relations (Day 20)

Tips for Engaging Celebrities for Brand Elevation (Day 21)

Tips for Engaging Celebrities for Brand Elevation (Day 21)

Engage Your Audience Through the Art of Storytelling (Day 22)

Engage Your Audience Through the Art of Storytelling (Day 22)

Identify Influencers (23)

Identify Influencers (23)

Be Consistent or Die Trying (Day 24)

Be Consistent or Die Trying (Day 24)

Inspire Action (Day 25)

Inspire Action (Day 25)

Develop a Well-Crafted Campaign (Day 26)

Develop a Well-Crafted Campaign (Day 26)

Understand Your Target Audience (Day 27)

Understand Your Target Audience (Day 27)

Define your brand (Day 28)

Define your brand (Day 28)

BET NETWORKS SAYS FAREWELL TO CABLE TV’S LONGEST RUNNING PROGRAM “BOBBY JONES GOSPEL” DURING A LAVISH CELEBRATION AT THE MAYFLOWER HOTEL

BET NETWORKS SAYS FAREWELL TO CABLE TV’S LONGEST RUNNING PROGRAM “BOBBY JONES GOSPEL” DURING A LAVISH CELEBRATION AT THE MAYFLOWER HOTEL

Recent Posts
  • BET NETWORKS SAYS FAREWELL TO CABLE TV’S LONGEST RUNNING PROGRAM “BOBBY JONES GOSPEL” DURING A LAVISH CELEBRATION AT THE MAYFLOWER HOTEL
  • Define your brand (Day 28)
  • Understand Your Target Audience (Day 27)
  • Develop a Well-Crafted Campaign (Day 26)
  • Inspire Action (Day 25)
Recent Comments
    Archives
    • August 2015
    Categories
    • News
    • Tips
    • Uncategorized
    Meta
    • Log in
    • Entries RSS
    • Comments RSS
    • WordPress.org

    L.A.P.R. Group - A PR & Marketing Firm

    Copyright © 2015 Designed by L.A.P.R. Group, All Rights Reserved.